Vicky Qing XIA, Sr. Project Manager, MBA, She has 10 years of experience in consulting, business development, as well as alliance management in China’s biopharmaceutical industry. Recent positions include manager of open innovation for Janssen’s R&D center in China, senior business development manager for HUYA Bioscience, assistant editor of China Pharmaceutical and Biotech Monthly, etc. A native speaker of Chinese, she also speaks fluently in English and has made numerous publications in both languages in scientific and trade journals. Her expertise includes developing research and analysis on multiple global market segments and has managed a team of industry experts, and projects. She has an MS Biology from the University of Texas, and an MBA University of Pittsburgh, PA.

Eric Langer, President and Managing Partner, has over 20 years experience in biotechnology and life sciences international marketing, management, market assessment, and publishing. He has held senior management and marketing positions at biopharmaceutical supply companies. He is an experienced biotechnology strategist, marketing practitioner, publisher, and researcher. He has published, edited and authored numerous books, reports, and major studies on topics including: Advances in Biopharmaceutical Technology in China, Advances in Large-scale Biopharmaceutical Manufacturing, Biopharmaceuticals in the US Market, cell culture reports, media, sera, tissue engineering, stem cells, diagnostic products, blood products, genetics, DNA/PCR purification, blood components, and many others. He lectures extensively on marketing, pricing and channel management topics, and teaches at Johns Hopkins University and American University: Biotechnology Marketing, Marketing Management, Services Marketing, Advertising Strategy, and Bioscience Communication. In 1989 he co-founded BioPlan Associates, Inc. He has launched and managed marketing programs for product lines ranging from $500k to $500 million.

Dr. Lynn Johnson-Langer works with biotechnology and life sciences organizations to improve clients’ management systems, including human resources and marketing management.  Provide analysis of current management systems and develop customized programs to maximize effectiveness. As Director, Market Planning, BioCarb Inc., she was responsible for market planning and market research for international biopharmaceutical diagnostics and therapeutics company. Screened scientific discoveries for potential product development. She was responsible for business development, primary and secondary market research, and aspects of FDA Regulatory Affairs. In academics, as Special Assistant to the Dean, Senior Associate Program Chair, Biotechnology, Director, MS.MBA Biotechnology, Advanced Academic Programs, Johns Hopkins University, she chairs FDA-JHU conferences on Bayesian statistics, and academic program activities in biotechnology. She is responsible for faculty and curriculum development for Advanced Academic Programs: Regulatory Affairs and Enterprise Concentrations.  She established the dual degree, MS.MBA Biotechnology program between Kreiger School and School of Professional Studies in Business and Education. She has her PhD from Antioch University in management; she graduated Johns Hopkins University, MBA, Business Management; University of Maryland, BS Microbiology.

 

Leo Cai Yang, Project Manager, has sales and marketing experience in the biotech and pharma segments, including nearly 10 years in marketing and market research. He has worked with several western equipment manufacturers in the pharmaceutical and medical device industries. He is familiar with how western and Chinese business work together and can navigate the cultural and communications gaps that sometimes arise. He has a deep understanding of the Chinese industry and can identify trends, and network with senior executives to define strategic opportunities. He has worked in Europe in Switzerland, Austria, and Germany, and participates in training for the American Management Association (AMA), and is skilled and familiar with the issues that arise in cooperation with Chinese distributors and has developed the expertise to identify and qualify distributors in various environments. He has researched Chinese distributors for lab reagents, has successfully managed projects involving the acquisition by leading multinational lab reagent distributors. He has also project managed studies involving new biopharmaceutical technology applications in China including interviews, analysis, and strategy development. He graduated from East China Normal University with a bachelor’s degree in Biotechnology in 2006.